Article -> Article Details
| Title | Where Security Drives Revenue Channels for Telecom Operators |
|---|---|
| Category | Business --> Advertising and Marketing |
| Meta Keywords | Telecom Operators, Enterprise Solutions, BI Journal, BI Journal news, Business Insights articles, Business Insight Journal |
| Owner | Yaa |
| Description | |
| Revenue Channels for Telecom Operato are increasingly
shifting beyond traditional connectivity as telecom operators look for ways to
grow enterprise income in a market where bandwidth has become heavily
commoditized. Cloud services, managed cybersecurity, IoT, private 5G and
integrated enterprise solutions give operators new ways to monetize existing
business relationships. The opportunity is not simply to sell more connectivity
but to package networks with technology services that solve broader IT and infrastructure
problems for business customers. For more info https://bi-journal.com/new-revenue-channels-for-telecom-operators/ Why Enterprise
Revenue Is Becoming More Important Operators have considered themselves technology companies
for a long time, but the proportion of revenue has evolved gradually. According
to Deloitte's 2026 Telecommunications Industry Outlook, referenced in the
source, the typical operator earns approximately 70% of its revenue from
consumers and 30% from enterprise businesses. Enterprise services represent a
promising source of growth as the connectivity services to consumers become
more saturated. By contrast, operators already maintain a relationship with
these business customers and are well-positioned to expand access into wider
technology solutions. The Problem With Connectivity-Led
Enterprise Sales Enterprise connectivity is becoming like a commodity.
Companies often choose lines, business broadband and basic network access based
mostly on cost. This drives down margins over time. Offering versions of
consumer network products doesn’t fix the problem. To grow operators must move
away, from connectivity. They need to focus on services that are not easily
compared or swapped out. These services should deliver value and stay tied to
the specific needs of businesses. Cloud, Cybersecurity
and IoT Create New Revenue Pools Cloud, AI, cyber security and IoT are another set of
adjacent technology markets to cui's own where operators can build out their
enterprise offers. They may not be able to access all of that spend, especially
where hyperscalers and specialist providers have a greater level of knowledge,
but the operator has the network already and can leverage existing business
relationships. Managed services is a tangible add on. A customer can select WAN
connectivity, security insight & management, cloud workloads control, IoT
control and, where required, private 5G on a one-stop shop basis as opposed to
bandwidth alone. How Integrated Enterprise
Solutions Change the Model From the outset, bundling connectivity along with cloud,
security and IoT can add value and create difficulty for operators seeking to
dislodge the relationship. It can also enable longer-term contracts and healthy
margins, the source notes. However, the commercial infrastructure must be there
to handle complex arrangements and more rapid, accurate quoting can make a
difference. API-based distribution enables enterprise customers to embed
telecom services within their applications operators that lack such tools risk
losing business before the traditional sales process begins. For Business
Insight Journal and BI Journal readers check out BIJ Inner Circle : https://bi-journal.com/the-inner-circle/. Why Telecom Operators
Are Moving Slowly Building enterprise technology capabilities needs talent
sales incentives and pricing models, than traditional connectivity. Enterprise
technology capabilities require a kind of workforce. Enterprise technology
capabilities also need sales rewards. Enterprise technology capabilities demand
pricing plans that fit modern needs. Network investment still battles for capital. Network
investment must step up against projects. Network investment keeps fighting for
money. Enterprise transformation can take longer to deliver returns. Enterprise
transformation often waits years before it pays off. Enterprise transformation
is a process. Competition adds another challenge. Competition makes the market even tougher. Competition
forces operators to rethink their strategies. Hyperscalers and specialist
security providers already hold positions. Hyperscalers and specialist security
providers are hard to beat. Hyperscalers and specialist security providers dominate
technology categories. Operators find it tough to compete across every
technology category. The Case for Focused
Enterprise Strategies A focused approach might be more achievable. Operators can
focus on cybersecurity, or choose to target SMEs rather than aspiring to become
a comprehensive technology provider overnight. Enterprise services also require
their own roadmaps, skills and performance objectives. Partnerships can help
hasten development, enabling operators to focus on their core strengths-add
connectivity, security and local knowledge to an external platform. What the Next Revenue
Channels Look Like Private 5G, managed security, IoT management, cloud
integration and bundled enterprise connectivity are becoming areas for telecom
operators. A source says about 620 billion dollars is in the space between
connectivity and the wider technology services market. The chance here is not to walk from connectivity. It is
about creating higher-value services around the network. For telecom operators
this means using their infrastructure and their relationships with customers to
offer more, than just connections. They can now provide enterprise technology
solutions. Conclusion New Revenue Channels for Telecom Operators are emerging as
businesses demand more than reliable bandwidth. The opportunity lies in
combining existing network assets with higher-value enterprise services, while
building the sales capabilities, partnerships and specialist talent needed to
deliver them. Operators that continue treating enterprise connectivity as
a commodity product face limited room for growth; those that develop a focused,
credible technology-services proposition can move closer to the “techco” model
they have been promising for years. This business article is inspired by the insights and
industry perspectives shared by Business
Insight Journal: https://bi-journal.com/. | |
